11-29 Class Work Tasks

For this blog post I will be talking about what our group accomplished in class today and how we arrived at the different tasks that we brainstormed for our activist goal. Our group is working on the Hydro Flask giving back 5% of all purchases that enter the code that is at the bottom of the water bottle. Our group did not have a hard time at all figuring out our tasks because we knew that Hydro Flask is already a pretty popular water bottle company so we thought that the main goal for our group would be to raise awareness for people to take advantage of the chance to donate money that they already spent on their new water bottle. So, our first task that we created was to make a hashtag that can be used to connect people and set up a center for the spread of awareness of our goal. Another task is since many people are not aware of this opportunity, we want to inform people that all of these water bottles have the code no matter how long ago it was purchased. The next task is to encourage friends and family to consider using Hydro Flask as a gift idea as the holiday season approaches. Another task that our group came up with was to post a picture with your Hydro Flask if you already have one to even further promote purchasing Hydro Flasks as gifts. Finally, the last task that we have developed is encouraging conversations about the product outside of social media in places like class or with friends and family.

I think that the concepts of membership vs ownership are very important in what we worked on in class today. I think that our ability to go to the group that we wanted to go to made this day of the unit 3 project more on the ownership side. The ability for everyone to pick what they wanted to work on makes it more personal for everyone and lets them own what they are working on and make it their own within the group. However, as we move to day 2 we will be doing the tasks of the other group which I believe will make this project more on the membership side. I think that it will be more membership experience because we will be working on achieving a goal that another group came up with. If we work on the other groups project on day 2 then it will be less personal.

For Day 2 of this project we had to complete the tasks of the other group. The gave us four tasks for our group to complete which was made easy because of the Cooperation.org that we all worked on. It put our entire group in one place that showed what we needed to accomplish as a group and made it easier to communicate with each other while we worked together to complete the tasks of the other groups activist work.